What was once an experience reserved for the wealthy when they would enter a fancy club or restaurant. A loyalty or VIP program is a way for your local grocery store, coffee shop or mechanic to encourage brand loyalty. This practice is no different at online casinos where players are rewarded for their patronage and continued attendance.
In this guide, we’ll explain:
An online casino VIP program is another term for a loyalty program.
You, the player, are truly a “very important person” to their business and they want to find ways to keep you around and engaged with the casino games for as long as possible.
So, similar to how airlines offer “frequent flyer miles” or credit card issuers offer “rewards points” to their customers, online casinos offer VIP program promotions that are accrued simply by participating and wagering on various online slots and table games like blackjack, poker and roulette.
A points-based VIP program is geared towards those who appreciate instant gratification. The more you play and wager, the more VIP points you earn and those points can be converted into everything from cash, free withdrawals, free spin bonuses, reduced vig / juice , free tournament entries and more!
An example of this can be found at BetOnline’s casino and poker rooms where VIP Points are earned by wagering real money and buying into tournaments. For every cent you wager, you earn one comp point.
Most online casinos offer a tier-based VIP program. Imagine you are participating in the Olympic games and working your way towards earning a bronze, silver or gold medal. That’s how many of these casino loyalty systems are structured.
A great example of this is Bovada’s tier-based VIP program where new players begin as a “Starter” before earning promotions to “Rookie”, “Pro”, “All-Star”, “Legend”, and “Hall of Fame”. For instance, a “Starter” needs 2,500 rewards points whereas a “Legend” only has to rack up 1,000 rewards points to access goodies which could either be cash or any other token benefit. There are also generous casino, poker and sportsbook cashback perks at each tier. The cashback percentage improves as you graduate to higher tiers. This VIP program encourages brand loyalty longevity.
In most cases, once you create a new account and make a first deposit, you a’re automatically entered into that online casino’s VIP program.
From there, their systems track your every move and bet. In short, the more you are active and the more you wager, the more VIP program points and prestige you earn.
Just like the VIP section of your favorite club or restaurant, some programs are invite-only and/or for high-rollers. Some of these loyalty programs aren’t advertised, but invitations are received by email or internal messaging service. These perks are highly coveted and, at times, very secretive.
It’s really difficult to get a pulse of what is offered at this invite-only level, but rest assured, if you are wagering big bucks – win or lose – the online casino’s account big wigs are going to want to keep you around for a very long time and will stuff your pockets with kickbacks when they can.
Again, many of these rewards are automated. Using internal messaging or email communication, once you’ve reached a certain tier, or accumulated a certain amount of points, the casino will contact you to tell you that rewards are available & inform how they can be claimed.
However, some online casinos require oversight from the player, particularly those with points-based systems, as it’s up to the player when to cash in.
In most cases, your reward progress can be found by accessing your profile page. Use the casino’s navigation to access your profile or bankroll page, and typically you’ll see your reward points or tier progress here, along with an option to cash them in.
As loyalty and VIP programs become more common, online casinos continue to try and best each other in terms of creativity and incentives. They know you’re shopping around – and if you aren’t, you should be – for the best promotional offers tied to the games they play most often.
We recommend finding the reward type that suits you best. While the list of rewards vary from site to site, these are the most common types available to Indian players.
The most common type of loyalty program reward, any player can appreciate a little extra cash being available in their bankroll. While conditions vary, typically cash back rewards are earned as a percentage of wagers a player makes.
Circling back to Bovada’s tier-based VIP program, their cash back offer at the “Starter” level is 6.5% at the casino, 3.5% at poker, and 2.5% at the sportsbook. These percentages increase as players graduate through tiers.
As with any online casino bonus, we recommend reading the fine print – cashback earned as part of a reward program is likely to be subject to terms and conditions, most commonly playthrough requirements that require players to wager the bonus cash a certain amount of times before they can withdraw it.
An exceedingly popular option for real money poker rooms, sites often offer seats at tournaments as a reward for frequent play.
The World Series of Poker is a highly coveted ticket, and some VIP programs offer free seats at their satellite tournaments to their most prominent players. To earn a poker tournament entry, a player would typically have to play a set number of hands, enter a certain amount of tournaments or wager a certain dollar amount.
This is great a great reward for poker players – since you’ll be playing poker regardless, you have the option of taking advantage of the free VIP program and parlay that experience into a free tournament ticket.
Those who enjoy online casino slot games know the more they play, the more VIP points they earn and those are often cashed in for free spins on a weekly or monthly basis. These rewards will sometimes be cashed and added to a player’s account automatically, or may require some action by the player.
In addition, some online casinos will debut a new slot game to VIP players first, giving them a few free spins to incentivize the trial.
These are becoming rarer, but still exist at some casinos, typically in the more premium loyalty and VIP programs.
If an online casino works with third-party partners, sometimes those VIP program points can be exchanges for physical prizes, for example a television, high-end stereo equipment or headphones.
Don’t settle on the first site that offers you inclusion into a reward program. This is exceedingly common, and as a player, you have value. Make sure you find a good deal.
If you’re a frequent slots player, free spins might be the reward for you. If you love table games, maybe you’d prefer cash back. Find a program that offers the best reward for you.
We’ve said this before, but it’s worth mentioning again. Be sure you understand the terms and conditions and playthrough requirements of any programs you’re considering. While all bonuses have their upsides, some are more generous than others.
An online casino VIP program is often a points-based loyalty system where players earn different rewards the more they play slot games, table games, poker or wager at the sportsbook.
In most cases, once you sign-up for a new online casino account and make your first deposit, you are automatically entered into the site’s VIP program. Some require you to sign up separately or are invite-only – especially for high rollers. It can vary site-to-site, but it’s a good idea to check with your casino’s customer support team for clarity.
VIP rewards vary from casino to casino, but the most popular perks are cash back, free spins, tournament ticket entries and reduced juice / vig on bets. Shop around for the VIP rewards tied to the games you play most often.
In short, probably the casino games like slots, blackjack, roulette, etc. However, this can vary site to site. Be sure to review the promotions/bonus tab and do your homework to maximize your VIP rewards. Also, in some cases, a bet is a bet, and the points earned are based on the money wagered no matter which games you’re playing.
Likely not, as the “very important person” to the casinos are the ones who wager the most and do so often. The good news is after you make you first deposit, most online casinos automatically enter you into their VIP program. So, there’s no extra paperwork.