The menu of online/mobile casinos up and running in Pennsylvania quickly grew over the course of one week, thanks to three recent launches from prominent operators.
Daily fantasy sports (DFS) kingpin turned full-fledged iGaming provider FanDuel kicked things off on January 24 by integrating a limited slate of casino games within its existing online/mobile sportsbook in the Keystone State.
Four days later, the Churchill Downs-affiliated BetAmerica.com platform followed suit by supplementing its online/mobile bet shop with casino offerings.
And two days after that, Rush Street Interactive utilized an online/mobile operating “skin” attached to its land-based Rivers Casino Philadelphia to add casino games to the company’s BetRivers.com.
All told, Pennsylvanians saw their selection of local online/mobile casino sites grow from five to eight in the span of just seven days.
FanDuel First to Beat the Super Bowl Rush in Limited Launch
After a two-day soft launch testing period commenced, the FanDuel Casino platform went live statewide on January 24 in conjunction with land-based licensing partner Valley Forge Casino Resort.
With its FanDuel Sportsbook app utterly dominating Pennsylvania’s online/mobile sports betting market, the company sought to capitalize on cross-branding during the run-up to Super Bowl 54.
In comments made to iGaming industry news outlet PlayPennsylvania.com, FanDuel’s director of publicity Kevin Hennessy revealed that Super Bowl fever motivated the site’s expansion to casino gambling:
“We felt it was a priority to bring our FanDuel Casino product to market before the Super Bowl.
Given how well FanDuel Sportsbook has resonated with players in Pennsylvania, we felt it was a natural product extension in PA to leverage the FanDuel brand to bring our online sportsbook players a more robust online gaming offering.”
At the moment, FanDuel Casino PA lacks the options offered by its sister site in New Jersey, with just five casino table games and 12 slot titles on tap.
But according to Hennessy, that list is expected to grow sooner rather than later with an emphasis on table games over slots:
“We will look to add more table games and slots in the near future, but we took a conscious approach to the games we started with. In our experience in New Jersey, we’ve found that FanDuel Sportsbook customers are engaging significantly more with our table games.”
BetAmerica Makes it Lucky Number Seven for Local Gamblers
Operated by the Kentucky-based Churchill Downs Incorporated – in conjunction with licensing partner Presque Isle Downs & Casino – the BetAmerica.com online/mobile casino platform launched across Pennsylvania on January 28.
The site currently offers more than 40 table games and slots to supplement the BetAmerica online/mobile sportsbook app which went live last summer.
In a press release, BetAmerica president Ian Williams celebrated the site’s expansion into a second iGaming vertical):
“We are thrilled to expand upon our existing product offering in Pennsylvania and now give players a place to enjoy both online casino and online sports wagering from a single account.”
BetRivers Doubles Down on Rush Street Interactive’s PA Presence
Based in Illinois as a subsidiary of Rush Street Gaming, the Rush Street Interactive iGaming brand already had an online/mobile casino platform operational locally thanks to PlaySugarHouse.com.
That site is affiliated with Rivers Casino Philadelphia – which rebranded from the previous SugarHouse Casino name last summer – but Rush Street Interactive took advantage of state iGaming laws to effectively double its presence in Pennsylvania.
Rather than paying a $10 million licensing fee to add online/mobile integration for its Rivers Casino Pittsburgh venue, the company instead utilized a second iGaming skin attached to the Philadelphia location to launch its new BetRivers.com site on January 30.
In a public statement, Rush Street Interactive president Richard Schwartz pointed to the previous success of PlaySugarHouse.com as a prime reason to add a second iGaming option:
“We wanted to launch our award-winning online casino platform prior to the Super Bowl.
Our experience in NJ and PA with PlaySugarHouse.com has validated that online sportsbook players also enjoy the full services of our casinos, especially the table games. We are proud to now offer more betting action and excitement by adding the online casino at BetRivers.com.
The unique full service casino on PlaySugarHouse.com in PA, which launched in July using the same platform, has achieved market share of greater than 40% in Q4 of last year, and we expect players will similarly enjoy the BetRivers.com experience.”