- Ontario to legalize online sports betting on April 4th
- Some casinos want two-year exclusivity period and fear jobs losses
- As many as 30 sportsbooks apply for unlimited Ontario licences
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Some Ontario casinos want controls over sports betting to prevent an influx in the market
Great Canadian Gaming, owner of one of Ontarioβs biggest casino chains, has submitted a request to change the path of the provinceβs online betting controls in an effort, it says, to protect employees.
In a presentation to the government, CGC argues that controlling the flow of new online betting companies in the state will help already-established brands on the highstreet.
It argues that opening Ontario to outside licence applications would flood the market and have a negative impact on ‘brick and mortarβ establishments that have battled hard to stay open during COVID-19 lockdowns.
But critics have hit back, claiming the appeal comes too late for the government to change its mind.
Casino Latest In Ontario
Ontario authorities are due to pass legislation that would legalize online betting. That means players who donβt want to attend highstreet casinos will be able to wager on games and bet on sports from their computers and smartphones.
βBrick and mortarβ casinos have arguably enjoyed a monopoly on the gambling trade for decades. After all, since 1985 Ontario βΒ one of Canadaβs most liberal states βΒ has welcomed casinos in cities such as Toronto, Ottawa, Kingston and the like.
The industry is booming. Ontario casinos generated $3.8bn in revenues during 2021, and that is expected to increase further in 2022 as more coronavirus restrictions relax.
The government has also been seeking to approve online betting. Ontario will go live on April 4th, states regulator iGaming Ontario, and an estimated 30 sportsbooks have applied for licences.
The majority of these sportsbooks have bases either in the US or Europe. Great Canadian Gaming has already tried to delay the launch date but has been unsuccessful.
For And Against Casino Control
So what is so wrong about opening up the online betting market? Well, GCG operates 12 casinos in the province and has argued that new online sports sites entering Ontario would βcannibalizeβ the profits of established casino operators.
In a report written in December and shared with the government, GCG warns that as many as 2,600 casino jobs would be lost by the emergence of online competitors in the market βΒ and that the province would lose $2.8bn in tax revenue over five years.
It also requested the government grant a two-year exclusivity period to established casinos over online wagering, and crack down on unregulated sites.
However, The Star reports that critics of the appeal are arguing an open market β where online sports betting brands can flourish without any additional controls bar those surrounding gambling legislation β would trigger an innovation boom in Ontario, creating tech jobs and more.
TheScore, which already offers betting in the US, has already hired 200 new employees in Ontario last year and plans to double that to support the Ontario launch.
Whatβs more, grey market operators already exist in Ontario and havenβt significantly impacted on the profits of highstreet casinos.
βWe donβt see any compelling reason for there to be another day of delay,β said Benjie Levy, president and chief operating officer of theScore. βThere should not be another Super Bowl or March Madness where we are dealing with the grey market.β
Legal Sports Betting In Ontario
Until April 4th, the only legal way to bet on sports online is via the Ontario Lottery and Gaming Corp. Other big brands are also βliveβ in the state but not officially.
That will all change come the spring, when a three-year planning process for the implementation of new laws comes to an end. The government hopes in launching legal betting sites, the popularity of grey sportsbooks will fall away.
Natasha Krstajic, press secretary to Attorney General Doug Downey, said the new market will βcomplement existing land-based (casino) gaming activity by providing a new opportunity for Ontarioβs land-based operators to expand into igaming to diversify revenue sources and cross-promote between online and land-based sitesβ.
The following betting companies have applied or are expected to apply for an Ontario licence:
- PointsBet
- TheScore
- BetMGM
- DraftKings
- FanDuel